SOCIAL MEDIA

Marketing & Communications

ABOUT ME

I am a social media marketing and communications professional with a focus on clarity, strategy, and thoughtful execution. My work spans paid media, organic social, and advertising, helping brands navigate an increasingly complex digital landscape with confidence and intention. I bring a disciplined approach to strategy, balancing creative sensibility with performance insight to ensure every decision serves a clear purpose.

Throughout my career, I have partnered with nationally recognized brands, global organizations, and mission-driven teams to strengthen how they show up and connect with audiences. I am trusted for my judgment, consistency, and ability to translate complexity into direction. This portfolio offers a concise look at my experience, perspective, and the work behind the results.

Certifications

What I can do:

Presence

Create a polished, cohesive social media presence that reflects your brand’s strength. I develop strategic, high-quality content that improves visibility, drives audience connection, and supports long-term digital growth.

  • Content Strategy

  • Concept Presentation

  • Photo, Video, & Design

  • Copywriting

  • Scheduling & Publishing

  • Reporting

Trust

Protect and strengthen your brand’s reputation with proactive monitoring and thoughtful communication. I manage reviews, track social sentiment, and identify emerging issues to build trust and maintain long-term credibility.

  • Community Management

  • Reputation Management

  • Sentiment Analysis

  • Industry Monitoring

  • Competitive Analysis

  • Social Profile Audit

Growth

Drive measurable growth through strategic paid media across Meta, TikTok, LinkedIn, Reddit, and Search. I optimize targeting, creative performance, and reporting to increase efficiency, scale reach, and strengthen long-term results.

  • Cross-Platform Management

  • Campaign Planning

  • Pacing & Budget Management

  • A/B Testing

  • Performance Optimization

  • Insight Reporting

CLIENTs I’ve worked with:

WORKING WITH ME

Zack is great to work with! He has a great understanding of social and has been a great partner in creative problem solving with me and my social strategy team
— Social Strategy Team at LERMA
Zack is always on top of things and an expert communicator. He works closely with our team, social strategy, and media strategy teams in order to stay up to date and give us insights. In our weekly meetings, Zack shares about the performance of our paid social posts with expert knowledge and discerns the best next steps based on those insights.
— Brand Leadership Team at LERMA
Zack is quite honestly one of my favorite people to work with on the He Gets Us account. He is extremely responsive, proactive and well organized. He makes my job easier. A good example here is his response time to Teams/Slack messages (even if this is a simple confirming reciept) and ensuring status updates are made prior to meetings.
— Media Strategy Team at LERMA
He has been extremely patient/flexible as it relates to all the ups and downs on Compassion International. Takes all the updates, twists, and turns in stride - I don’t know that I’ve ever heard Zack complain, even when recieving objectively frustrating news. He’s just up for anything.
— Media Strategy Team at LERMA
Without skipping a beat Zack has already made an impact on the Planet Fitness team by evaluating processes and implementing new ways the planning and buying teams work together to get reporting to our (MANY) Planet Fitness clients. Zack has stepped up to take on new challenges on his own to allow his teammates to focus on other projects and clients, and he has quickly taken a lead with making sure the internal team is on track to hit deadlines and that work is completed to the highest quality.
— Social Media Team at Moroch
Zack Ambold embodies what it means to be a Morochian – he’s humble, he’s magnetic and he’s optimistic. No matter the obstacle, client, or even deadline, Zack is always willing to roll up his sleeves and offer help where he can with a smile on his face. And, there isn’t a task that he’s afraid to tackle! Zack is an optimist and exhausts all possible routes on a project until he can provide an answer, or a creative solution. We’re lucky to have him as part of the Moroch family.
— PR Media Team at Moroch

Submissions were annonymized and from my August 2025 annual review and employee of the month submission on May 10, 2019

LET’S TALK

If you are looking for a trusted partner across social media marketing, communications, and advertising, I invite you to get in touch. I bring a measured, experienced perspective to complex challenges, helping brands communicate with clarity, consistency, and purpose across platforms.

Reach out if you value thoughtful strategy, sound judgment, and work that stands up to scrutiny. A simple conversation can often bring focus, alignment, and a more confident path forward.